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Sunday, 06 July 2008 |
Jugo background First, “Jugo” is Spanish for juice. Yes, that means we call ourselves “Juice Juice” – which sounds a little silly, except when you think of it like the old line: “New York, New York: So good they named it twice.” Same goes for Jugo Juice – or something like that.
Second, we pronounce it JOO-go. Spanish speakers say HEW–go. They, of course, are right. We just like aural alliteration (see!).
Like a lot of great ideas, ours was hatched over coffee.
In Kelowna, BC, in the summer of 1995, our founders, Derek Brock and Jason Cunningham, were working as managers with a company that was really starting to take off (Starbucks--you may have heard of it). Jason and Derek were impressed with the way people responded to a premium take on a tried and true product. If it worked for beans, why not fruit?
Why shouldn’t your coffee break be your best meal of the day?
A coffee break without coffee? Lunch without eating? Just a couple of the revolutionary ideas behind the Jugo philosophy. We are a society on the go, and we want food and drink choices to go with our lifestyles – but too often the “on–the-go” choices we are offered aren’t good ones. Fatty foods, high-sugar caffeine-heavy drinks… We thought people would prefer a healthy and delicious alternative. For the price and time it takes to have a fancy coffee drink, people can have a healthy “meal in a cup.” How great is that?
Soon the rest of the world will feel as good as we do. We opened our first Jugo Juice location in December 1998 in Calgary’s Eau Claire Market. Since franchising our business in 2002, Jugo Juice has grown across North America. The year 2007 will see Jugo Juice expand into many new cities , establishing ourselves as the most respected smoothie provider in every market we enter. Jugo Juice is leading the way in the world of fast food thanks to our simple belief that natural unprocessed foods are the future of healthy living. So enjoy the life-giving products from Jugo Juice and feel good!
Fruit Smoothies
At Jugo Juice, we blend our real fruit smoothies without the aid of fillers, binders or emulsifiers like sorbet, unlike our competition. We're not really sure why they add fillers like sorbet to their smoothies - maybe they like the chalky, bland taste it adds to the fruit. We at Jugo Juice prefer to add more fruit and let the perfect blends of naturally great tasting fruit shine through. 100% sorbet-free and with 1/3 pound of real fruit in every one, our real fruit smoothies have richer colors, more fiber and more authentic fruit flavors than the competition. We’ve always been committed to providing our customers with only the highest quality smoothies – delicious, healthy alternatives to the fatty, artificial on-the-go options out there.
Jugo Juice believes that natural, unprocessed foods are the future of healthy living. So enjoy the life-giving products from Jugo Juice and feel good!
Choose from the menu on the right to get all the facts on your favorite smoothies.
Buzz Smoothies
Don't be scared of the green smoothie. You can feel the naturally stimulating effects of the Mighty Matcha. It's the high content of amino acid L-theanine in matcha green tea that makes people feel alert. L-theanine is also credited with being able to improve immunity, reduce stress, and relax the brain, muscles, even bowel function, allowing people to be better focused in their day.
We are very pleased to offer (and, believe us, you’ll be very pleased to accept) the ultimate way to enjoy the richness of coffee. Banana Buzz™, featuring cool coffee with just the right amount of banana, blended to perfection. It doesn’t get and cooler, richer, tastier, or decadent-er.
Contact: Jugo Juice Head Office
Address:
A8, 416 Meridian Rd SE
Calgary, AB
Canada
T2A 1X2
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